Marketing Quiz - 2285 Words

University of the Southern Caribbean School of Business Principles of Marketing Take Home Assignment on Chapter 13-16 Name: __________________________________ ID_______________________DATE__________ Refer to the scenario below to answer the following questions. Section 1. In the 1970s, Shipshewana was only a small town with a hardware store, a grain mill, a shoe store, a small restaurant, and a grocery store. Over the next two decades, the small town transformed into an international tourist attraction, attracting thousands of tourists who are intrigued with the lifestyle of Shipshewana s largest population the Amish. Ben and Mary Miller, having grown up within the Amish faith, decided to capitalize on†¦show more content†¦This small retailer of quality second-hand children s clothing thrives on the sale of a vast inventory of children s clothing placed there on consignment. Because small children grow so quickly, Second Avenue s owner commented, they often outgrow many of their clothes before they ve hardly been worn! Second Avenue provides a way for people to sell their children s cloth ing, earn a few dollars, and buy the next larger size. We re extremely picky about the condition of the clothing we stock, the owner stated, but we sell most items at a 60 percent discount. 7. Which of the following media options would MOST benefit Second Avenue s promotional efforts given the store s limited budget? A) periodic advertising in a local newspaper B) daily advertisements on a local radio station C) weekly commercials during the local evening news D) a billboard placed on the interstate E) a link on the city s Chamber of Commerce Web site 8. Second Avenue wants to create a postcard to be sent to local families with young children. The postcard will include information about the store s typical inventory, store hours, and directions. Which of the following format elements can make the biggest difference in the success or failure of the direct mailing? A) copy B) headlineShow MoreRelatedMarketing Principle Quiz20161 Words   |  81 Pages5 | 1 out of 1 points    | | What is the fundamental objective of most businesses? | | | | | Selected Answer: |   a.   survival, profits, and growth | Correct Answer: |   a.   survival, profits, and growth | Feedback: | The use of marketing allows businesses to achieve this objective. | | | | |   Ã‚  Question 6 | 1 out of 1 points    | | Which of the following measures would be the best indicator of whether your organization’s personnel have a customer orientation? | | Read MoreMarketing Strategy And Applications : Mid Semester Take Home Quiz1306 Words   |  6 PagesMarketing Strategy and Applications Mid Semester Take Home Quiz William Ward Introduction Marketing strategy has very much evolved over the decades. Initially in the early 20th century mass producers had little to no competition in their industries. It was a time when supply and demand was almost as simple as it sounds. The general masses would desire a product and that product would be delivered. An example of this was Ford’s Model T. During this time Americans were in love with cars and a largerRead MoreQuiz : Ameritrade s Attempt At Break Away From Traditional Marketing1280 Words   |  6 PagesJunior Prom: Ameritrade’s Attempt to Break away from Traditional Marketing Ameritrade, an investment consultant, has an advertisement out, in a recent issue of Wired, which is comprised of a largely romantic silhouette. Featured at the top of the page is a scene straight from junior prom: a young man pinning a corsage on his date. Except it is not a corsage. Rather, it is a boutonniere with green undertones and made of hands which sits centered in the image. It’s a bit out of place for a female toRead MoreCadbury Chocolate4381 Words   |  18 Pagesenter the market and dip into the pail easily, right? Wrong, as Nestle just discovered. Its brand, Milo, quietly bit the dust some months ago when the company decided to stop production. According to the trade, irregular distribution and lack of marketing did it in. Even at its peak, its market share never went up beyond 3 per cent, say sources in the trade. By March-April 2009, however, this figure had dropped to a meagre 0.5 per cent. Nestle declined to comment on whether this failure was the resultRead MoreStrategic Marketing Plan a Case of Whitedent Tanzania1237 Words   |  5 Pages| |Introduction of the organization NAME: Chemi Cotex Industries Ltd. â€Å"BETTER PRODUCTS FOR BETTER LIVING† Chemi Cotex Industries Ltd. a company established in 1975 is engaged in manufacturing marketing of FMCG Goods, Industrial Household Plastics and metal products. 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Video Title: Dunkin’ Donuts Link: http://windowsmedia.pearsoncmg.com/ph/bp/bp_video_library/dunkin.wvx Synopsis ThisRead MoreShould the Government Protect American Jobs by Imposing Stiff Penalties on Companies That Transfer Jobs Offshore by Outsourcing or Manufacturing in a Different Country?714 Words   |  3 PagesBA 390 Notes 04-01-13 (Lecture 1) * Integrated marketing program is a comprehensive plan that communicates and delivers the intended value to chosen customers. 04-03-13 (Lecture 2) * Downsizing: Reduction of the business portfolio by eliminating products and businesses units that aren’t profitable. * Market segment: Group of consumers who respond in a similar way to a given set of marketing efforts. 04-08-13 (Lecture 3) * Publics: Group that has an actual or potential interestRead MoreTri-Component Attitude Model1148 Words   |  5 Pagesit.† – How easily an object attitude can be changed. 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Abolishing the Death Penalty Essay - 3076 Words

Abolishing the Death Penalty When taking a human life in response to a crime, a state is acting on behalf of all of its citizens. Capital punishment is an expensive procedure with permanent ramifications. It is therefore very important that the matter of capital punishment be seriously reconsidered. In order to protect all of Americas citizens, I recommend that congress approve a constitutional amendment that reads: The states and the federal government shall not under any circumstances execute anyone. All prisoners currently under sentence of death shall have the right to a new trial. The reasons for such an amendment include the inherent immorality of capital punishment, its inconsistent application and its unjustified costs.†¦show more content†¦The same rationale that prevents us from using torture or corporal punishment should apply to the death penalty as well. Amnesty International argues, If todays penal systems do not sanction the burning of an arsonists home, the rape of a rapist or the torture of a torturer, it is not because they tolerate the crimes (Amnesty International 7). Reasoning that a murderer is deserving of death simply mirrors the criminals behavior. Amnesty International says, If administering 100 volts of electricity to the most sensitive parts of a mans body evokes disgust, what is the appropriate reaction to the administration of 2,000 volts to his body in order to kill him? (Amnesty International 2). William J. Bowers observes, Executions demonstrate that it is correct and appropriate to kill those who have gravely offended us ( 274). In addition, it is impossible for a judge to administer justice to murderers of varying extremity in a just manner. How can we sentence a one-time homicide convict to death at the same time as a mass-murderer? Another reason that the death penalty is immoral is that the various methods of administering the death penalty are inhumane. The gas chamber, which involves strapping the prisoner to a wooden chair and pumping a sealed room full of cyanide gas, is excruciatingly painful. The person is unquestionably experiencing pain and extreme anxiety...The sensation is similar to the pain felt by a person during a heart attack, where essentially theShow MoreRelatedAbolishing The Death Penalty Is Justified Essay1180 Words   |  5 Pages Abolishing The Death Penalty The death penalty has been a controversial topic around the United States of America for the last century. Some believe in Lex talionis which means â€Å"eye for an eye, a tooth for a tooth, an arm for an arm, a life for a life† (Wacks, 311) while others believe that there is no statistical evidence that proves the death penalty deters one from crime which is punishable by death. â€Å"87% of the expert criminologists believe that abolition of the death penaltyRead MoreAbolishing the Death Penalty Thesis2058 Words   |  9 PagesAbolishing the Death Penalty October 18, 2010 Abolishing the Death Penalty The death penalty has been an active force in the United States for decades. In the early history of our country, public executions were quite popular. Thousands have been executed with the majority occurring in the early twentieth century. But public sentiment towards the executions began to wane as the concepts of basic human rights were being developed throughout the century. As a result, a kind of unofficialRead MoreAbolishing The Death Penalty Is Justified910 Words   |  4 PagesEliminating the Death Penalty According to the Webster’s Dictionary, death means the end of life (Dictionary, 80) and penalty means punishment for any crime or offense (Dictionary, 223). Therefore, by definition the death penalty means the end of a life due to punishment for a crime or offense. The death penalty is started with the Code of King Hammurabi’s in the eighteenth century B.C. This code consisted of 282 laws that stressed justice as clearly stated in the opening of the code, An eye forRead MoreA Valid Argument For Abolishing The Death Penalty2243 Words   |  9 PagesLindsey Hogan Professor Reynolds English 321 July 22, 2015 Determinism: A Valid Argument for Abolishing the Death Penalty? In 1940, Lawrence Bittaker, an infamous serial killer from the 1970’s, was born to two unloving parents in Pittsburgh, Pennsylvania. He was adopted but eventually left abandoned by his adoptive parents who could not put up with him anymore (Chojnaki, M. Danz, E. p. 1). By the age of 17, Bittaker dropped out of high school, never to obtain his GED. From the ages of 21 to 26Read MoreAbolishing The Death Penalty : A Values Debate Essay1973 Words   |  8 PagesAbolishing the Death Penalty: A Values Debate Is society better off without its most heinous criminals? Does the justice system have the right to determine who lives or who dies? For centuries, human civilizations have pondered similar questions regarding the philosophical ideologies surrounding capital punishment. The discordance within the United States creates deep divides between proponents and opponents of the death penalty; nonetheless, these schisms are inconsequential due to the continuedRead MoreEssay on A Call for Change: Abolishing the Death Penalty1728 Words   |  7 PagesGeorgian civilians were put to death by our government (â€Å"Execution List†). Capital punishment results in the death of an American citizen; the only difference is murder is illegal unless the government is holding the gun. Many individuals believe the death penalty is a deterrent to future crimes, but numerous think differently. The public view about capital punishment has been shown in polls and the majority would choose punishment o ver death (â€Å"Facts on the Death Penalty†). Even though the bulk of theRead MoreAbolishing the Death Penality743 Words   |  3 Pagesworld. Capital punishment, or the death penalty, is the execution of a person by a government for serious crimes committed. Capital punishment has been used by almost all societies. Currently 58 nations support the death penalty, and 140 countries have abolished it. Abolish the death penalty because, first, it costs more for a death penalty than keeping a criminal alive. Second, the death penalty, or killing, is not right. It is morally wrong. Giving the death penalty to murderers makes everyone theRead More Pro Death Penalty Essay965 Words   |  4 PagesCapital punishment and the practice of the death penalty is an issue that is passionately debated in the United States. Opponents of the death penalty claim that capital punishment is unnecessary since a life sentence accomplishes the same objective. What death penalty opponents neglect t o tell you is that convicted murders and child rapists escape from prison every year(List of prison escapes, 2015). As I write this essay, police are searching for two convicted murders who escaped from the ClintonRead MoreThe Death Penalty Should Be Abolished968 Words   |  4 PagesEvery year, thousands of lives are legally taken under the death penalty. Why should we take more lives than the ones that have already been taken? The death penalty is the punishment of execution, carried out legally against an individual convicted of a capital crime. Its proponents argue that the death penalty deters other criminals who may intend to commit similar crimes in the future. However, there is little statistical evidence to support this claim. Also, execution eliminates the criminalRead MoreThe Truth About The Death Penalty973 Words   |  4 Pages In her article â€Å"The Truth About The Death Penalty†, Carina Kolodny argues that the death penalty should be abolished in all fifty states due to the fact that it is ineffective and very expensive. Kolodny believes that capital punishment has too many complications and variables that cause it be more of an issue than a real solution for capital offenses. She proposes that the death penalty should be dropped and exchanged for better programs such as Proposition 34, which replaces capital punishment

Hall High/Low Communication Free Essays

Hall High/Low Context Communication In this essay I’d like to  express my opinion about Hall’s Context Communication. In general, in today’s business relations, it’s a small world after all. As more companies turn towards global markets, professionals are finding themselves in foreign locales, wheeling and dealing like never before. We will write a custom essay sample on Hall High/Low Communication or any similar topic only for you Order Now However, the key to effective communication between countries is an understanding of each other’s culture, especially a working knowledge of how each society conveys meaning. First used by author Edward Hall, the expressions â€Å"high context† and â€Å"low context† are labels denoting inherent cultural differences between societies. High-context and low-context communication refers to how much speakers rely on things other than words to convey meaning. Hall states that in communication, individuals face many more sensory cues than they are able to fully process. In each culture, members have been supplied with specific â€Å"filters† that allow them to focus only on what society has deemed important. In general, cultures that favor low-context communication will pay more attention to the literal meanings of words than to the context surrounding them. When individuals from high-context and low-context cultures collaborate, there are often difficulties that occur during the exchange of information. These problems can be separated into differences concerning â€Å"direction†, â€Å"quantity† and â€Å"quality. For example, employees from high-context cultures like China and France share very specific and extensive information with their â€Å"in-group members† (good friends, families, close coworkers, etc). In comparison, low-context cultures like the United States and Germany prefer to limit communication to smaller, more select groups of people, sharing only that information which is necessary. And now I’d like to speak in detail about the main features of each kind of Context Communication. High-Context Communication Hall: â€Å"Most of the information is either in the physical context or initialized in the person. † * Knowledge is situational, relational * Less is verbally explicit or written or formally expressed * More internalized understandings of what is communicated (ex: â€Å"in-jokes†) * Often used in long term, well-established relationships * Decisions and activities focus around personal face-to-face communication, often around a central, authoritative figure * Strong awareness of who is accepted/belongs vs. outsiders† Low Context Communication Hall: â€Å"The mass of information is vested in the explicit code [message]. † * Rule oriented * More knowledge is public, external, and accessible. * Shorter duration of communications * Knowledge is transferable * Task-centered. Decisions and activities focus around what needs to be done and the division of responsibilities. To draw the conclusion, once can say that communication is everything, so make sure you kno w not only  what  to say, but also  how  to say it! How to cite Hall High/Low Communication, Papers

Ode of Autumn Essay Example For Students

Ode of Autumn Essay This ode is a song to Autumn, and is a classic English poem, with that old authentic feel to it. In it Keats manages to create a beautiful picture of what autumn is for him. Unfortunately Keats died from consumption in 1821, and so this was one of his last poems, written in 1819/20, after The Fall of Hyperion. Some people acknowledge this ode as Keats most perfectly achieved poem, and so this time was Keats autumn of his life, when he came to produce his best.  This typical English poem follows the rules of metre, and characteristically uses Iambic pentameters, as with most good traditional poems. The landscape is also typically English rural countryside, and the side of autumn, which Keats chooses to include, is the custom of the Harvest. Where all the fruits of autumn reach maturity the farming tradition of autumn. This is a through and through English poem. It was composed soon after a walk in the fields near Winchester (S. England), September 1819. A letter sent to a friend (J.H Reynolds) shows just how much of the poem was written from experience. In the letter Keats makes reference to Diana, goddess of the moon and of chastity, but she is not apparent in the poem, except the hints of godliness perfection. Keats was fond of classical myth and legend and another goddess who seems to appear is Ceres, goddess of Harvest. She is most likely the figure sitting carelessly on a granary floor,/Thy hair soft-lifted by the winnowing wind; The first stanza introduces autumn as close friend of the sun, personifying autumn, collaborating with it in order to bring about the maturing of the fruit and nuts  Close bosom friend of the maturing sun;  Conspiring with him how to load and bless  With fruit the vines . . .   He creates a classic picture of an autumn scene, strong (mature) sun, a thatched cottage mossd, fruit vines and flowers climbing up the cottage walls. Fruits and nuts swelling, ripening and opening, the way he describes this, it is almost possible to visualise the scene in the minds eye. The second stanza opens with a rhetorical question, asking surely the reader has caught sight of the signs of autumn, whether it be  Thee siting carelessly on a granary floor,  Thy hair soft-lifted by the winnowing wind;  Or on a half-reapd furrow sound asleep,  Drowsd with the fume of poppies . . .  And sometimes like a gleaner thou dost keep  Steady thy leaden hand across a brook;  Or by a cyder-press, with patient look,  Thou watchest the last oozings hours by hours. In the third and last stanza the spring songs are dismissed and autumn comforted that it has music too. Music of the sunset that brings about the soft rosy hue and the insects begin to mourn as the sun descends. On the hillsides the lambs add to it with their soft bleating and the hedge-crickets sing, and all their music combines. At the end the symbolic robin whistles hailing winter as the sun is set on autumn, and the swallows migrate reminding that all good things pass. Autumn is that time of year, the Indian summer that some people like. It can be particularly hot, but is that time when the harvest is gathered in and the leaves turn all sorts of colours while they fall off, and so autumn is a mix. A mix of seasons and a complete mix of colours, and the poem has all the colours, the golds, yellows, oranges and reds with the colder greens and blues. This ode is Keats drawing all the characteristics of autumn into a concentrated, rich, serene image. He sees the fruit maturing (even the sun is mature at this stage, as it is near winter and it is setting), honey sweetening, flowers smelling sweetly and the landscape bathed in a rosy hue. .u11d8adc32eb8a98ff8c75f007f5b4d02 , .u11d8adc32eb8a98ff8c75f007f5b4d02 .postImageUrl , .u11d8adc32eb8a98ff8c75f007f5b4d02 .centered-text-area { min-height: 80px; position: relative; } .u11d8adc32eb8a98ff8c75f007f5b4d02 , .u11d8adc32eb8a98ff8c75f007f5b4d02:hover , .u11d8adc32eb8a98ff8c75f007f5b4d02:visited , .u11d8adc32eb8a98ff8c75f007f5b4d02:active { border:0!important; } .u11d8adc32eb8a98ff8c75f007f5b4d02 .clearfix:after { content: ""; display: table; clear: both; } .u11d8adc32eb8a98ff8c75f007f5b4d02 { display: block; transition: background-color 250ms; webkit-transition: background-color 250ms; width: 100%; opacity: 1; transition: opacity 250ms; webkit-transition: opacity 250ms; background-color: #95A5A6; } .u11d8adc32eb8a98ff8c75f007f5b4d02:active , .u11d8adc32eb8a98ff8c75f007f5b4d02:hover { opacity: 1; transition: opacity 250ms; webkit-transition: opacity 250ms; background-color: #2C3E50; } .u11d8adc32eb8a98ff8c75f007f5b4d02 .centered-text-area { width: 100%; position: relative ; } .u11d8adc32eb8a98ff8c75f007f5b4d02 .ctaText { border-bottom: 0 solid #fff; color: #2980B9; font-size: 16px; font-weight: bold; margin: 0; padding: 0; text-decoration: underline; } .u11d8adc32eb8a98ff8c75f007f5b4d02 .postTitle { color: #FFFFFF; font-size: 16px; font-weight: 600; margin: 0; padding: 0; width: 100%; } .u11d8adc32eb8a98ff8c75f007f5b4d02 .ctaButton { background-color: #7F8C8D!important; color: #2980B9; border: none; border-radius: 3px; box-shadow: none; font-size: 14px; font-weight: bold; line-height: 26px; moz-border-radius: 3px; text-align: center; text-decoration: none; text-shadow: none; width: 80px; min-height: 80px; background: url(https://artscolumbia.org/wp-content/plugins/intelly-related-posts/assets/images/simple-arrow.png)no-repeat; position: absolute; right: 0; top: 0; } .u11d8adc32eb8a98ff8c75f007f5b4d02:hover .ctaButton { background-color: #34495E!important; } .u11d8adc32eb8a98ff8c75f007f5b4d02 .centered-text { display: table; height: 80px; padding-left : 18px; top: 0; } .u11d8adc32eb8a98ff8c75f007f5b4d02 .u11d8adc32eb8a98ff8c75f007f5b4d02-content { display: table-cell; margin: 0; padding: 0; padding-right: 108px; position: relative; vertical-align: middle; width: 100%; } .u11d8adc32eb8a98ff8c75f007f5b4d02:after { content: ""; display: block; clear: both; } READ: Native Son Argumentative EssayThe concentrated sights and sounds create the slow, drowsy tone of the poem, the reader is hit with such full and alive images that it is difficult to keep on reading while the imagery floods the brain in an overflowing onslaught of the senses. Keats manages to evoke in this poem what he felt that day and bring alive the meaning, which would not have been so if his words brought forth no picture and were just words like autumn which brings alive the seeming dead. Autumn to Keats is the extra that summer strives towards and that winter ends, and to show this Keats adds an extra line eleventh line to each of the three stanzas, evolved from earlier odes. This complicates the rhyming scheme, making it difficult to guess the importance of it, and to predict what Keats was trying to show. The first four lines remain in a quatrain, and the last three lines end in a rhyming couplet and an echoing rhyme from the earlier line 7 (seven and eleven rhyme), albeit a delayed echo. As the rhyming scheme is complex, all Keats may have been trying to show the complicated joining of summer and winter. So this poem reflects autumn, not only in the visual pictures, but also in structure, tone, mood and rhyme.  This brief ode also manages to convey the shortness of autumn, an idea conflicting with the slow, drowsy mood, but nevertheless still portrayed as the ode starts with summer and ends with winter, seemly all too quickly. Within that Keats has a balance. Somewhere in-between is autumn, or perhaps autumn is just the overlapping of summer and winter. The robin at the end signifying the end of autumn and then the swallows migrating giving the reassurance that while this moment of perfection must pass, it must also return. The question of time in this ode at some points comes to an almost standstill, as sometimes all that moves is . . . hair soft-lifted by the winnowing wind, Or by a cyder-press . . . /Thou watchest the last oozings hours by hours. Words and phrases like fill all fruit with alliteration help to slow the poem down, swell and Drowsd using onomatopoeia and assonance, and alliteration in the words hours by hours help draw out the oozings of the juice longer.  Keats also uses onomatopoeia on words such as wailful and twitter to emphasise them and speed up the poem near the end into winter. Also during the poem the alliteration of s on many words creates the sound of bees buzzing, the soft wind, corn ears and poppies swaying in the wind, the water of the river moving by, the melancholy sound of the gnats and the hedge-crickets singing. As that alliteration fades out at the end so does autumn.  The mood is so mellow and rich, and is reflected by the alliteration of mmmm throughout the first stanza mists, mellow, maturing, mossd, more and more and the honey overflowing oer-brimmd their clammy cells. The tone is of nostalgia, and is as one is after having eaten and drunk to contentment sleepy and relaxed. Keats gets this across using all the images of the fruits in the first stanza: fruit with ripeness to the core, gourd and . . . the hazel shells and sweet kernel, and also by using the grape vines and cyder. Although the hinted wine and cyder are also a symbol of the strength and potency of the poem, also Drowsd with the fume of poppies likewise create the image of an intoxicating drug cocaine. So these ideas come into conflict: the sleepy relaxed mood with the strength and potency of the drugs. Keats again creates a balance between them. .uccba76fadcc7257c05e71464872d76b4 , .uccba76fadcc7257c05e71464872d76b4 .postImageUrl , .uccba76fadcc7257c05e71464872d76b4 .centered-text-area { min-height: 80px; position: relative; } .uccba76fadcc7257c05e71464872d76b4 , .uccba76fadcc7257c05e71464872d76b4:hover , .uccba76fadcc7257c05e71464872d76b4:visited , .uccba76fadcc7257c05e71464872d76b4:active { border:0!important; } .uccba76fadcc7257c05e71464872d76b4 .clearfix:after { content: ""; display: table; clear: both; } .uccba76fadcc7257c05e71464872d76b4 { display: block; transition: background-color 250ms; webkit-transition: background-color 250ms; width: 100%; opacity: 1; transition: opacity 250ms; webkit-transition: opacity 250ms; background-color: #95A5A6; } .uccba76fadcc7257c05e71464872d76b4:active , .uccba76fadcc7257c05e71464872d76b4:hover { opacity: 1; transition: opacity 250ms; webkit-transition: opacity 250ms; background-color: #2C3E50; } .uccba76fadcc7257c05e71464872d76b4 .centered-text-area { width: 100%; position: relative ; } .uccba76fadcc7257c05e71464872d76b4 .ctaText { border-bottom: 0 solid #fff; color: #2980B9; font-size: 16px; font-weight: bold; margin: 0; padding: 0; text-decoration: underline; } .uccba76fadcc7257c05e71464872d76b4 .postTitle { color: #FFFFFF; font-size: 16px; font-weight: 600; margin: 0; padding: 0; width: 100%; } .uccba76fadcc7257c05e71464872d76b4 .ctaButton { background-color: #7F8C8D!important; color: #2980B9; border: none; border-radius: 3px; box-shadow: none; font-size: 14px; font-weight: bold; line-height: 26px; moz-border-radius: 3px; text-align: center; text-decoration: none; text-shadow: none; width: 80px; min-height: 80px; background: url(https://artscolumbia.org/wp-content/plugins/intelly-related-posts/assets/images/simple-arrow.png)no-repeat; position: absolute; right: 0; top: 0; } .uccba76fadcc7257c05e71464872d76b4:hover .ctaButton { background-color: #34495E!important; } .uccba76fadcc7257c05e71464872d76b4 .centered-text { display: table; height: 80px; padding-left : 18px; top: 0; } .uccba76fadcc7257c05e71464872d76b4 .uccba76fadcc7257c05e71464872d76b4-content { display: table-cell; margin: 0; padding: 0; padding-right: 108px; position: relative; vertical-align: middle; width: 100%; } .uccba76fadcc7257c05e71464872d76b4:after { content: ""; display: block; clear: both; } READ: Gothic Conventions From Pre-1914 and The Twentieth Century EssayLike title might suggest, Keats is giving autumn what is owed to it, as autumn is often forgotten. This is Keats recognising the significance of autumn, wallowing in its richness. He looks at what autumn brings us, the reproduction, like this poem, which was written years ago, and comes to life for people now; and probably will for generations after.  Ode to Autumn demonstrates that everything will change with nature. And that which is generally regarded as bad the fermenting/decay is also essential to the continuation of life.  I did not particularly like this poem. I found it too rich, too intense and the old English language was too much to stomach as well as that in this day and age over-ripe and outlived its use. I think, for me, this poems autumn has come and fallen, and too much has happened between then and now for the poem to produce any reminiscence as asked for in stanza two. I live in a city, and so I cannot witness fully the season of autumn as Keats sees it, and therefore cannot fully relate. I have never known of the harvests in cornfields and I have never experienced the comfort and restfulness he describes while watching a cyder-press or sleeping in a field of poppies. And I have never felt sorry that winter has come, only that summer has gone. Summer is for me, Keats autumn. I did not know that anyone could love autumn as Keats seems so undeniably to do. Summer and winter have clear differences, and most people love either of those two, for their distinguishable difference in weather, it catches the eye. Autumn is neither summer nor winter, for me it is just there.  I think Keats was too much of a dreamer, he exaggerates the good in the indifference of autumn. No matter what his poem manages to create, it is not enough. For me autumn is the name given to fill the short interval between summer and winter, nothing more, nothing less.

Saint Francis Of Assisi Essays (646 words) - Franciscan Spirituality

Saint Francis of Assisi By Msgr. Leon Cristiani This biography had a lot of information on St. Francis of Assisi. He was a very generous man who founded the Friars. Along the way he accomplished many good deeds. He gave all that he had to the poor so that they could live a better life. The only things he needed were food, shelter, and companionship. St. Francis of Assisi was born in September of the year 1182. He was born to a rich merchant named Pietro di Bernardone. In 1202 he was held prisoner for several months over a dispute between Assisi and Perugia. This was followed by a period of illness. He didn't like the way his life was going so he turned to prayer and service for the poor. In 1206 he officially turned down his fathers fortune. To help bring his life to good he decided to become a hermit. This attracted many followers. He preached about the idea of having a simple life of following the Gospels. When Pope Innocent III found out about his good works Francis was ordained a deacon. His followers increased in population and were called friars, which is a lower form of Francis' name. In 1212 he got help from Saint Clare and established a branch for women called the Poor Clares. In 1221 Francis made a new edition for the lay people called the Third order. After a long life of hard work he finally retired from leading the friars. At this time he was given the stigmata or imprint of the wounds of Christ on his own body. He also wrote the Canticle of Brother Sun. He died October 3,1226. He was canonized a Saint in 1228 and his Feast day is October 4. This book taught me that Francis was a rich man before he converted his life. I thought that he was always poor and he was showing appreciation for the things around him. This act of kindness makes me think of him as even a better person. This book also taught me that he didn't have that many followers at first. When he started it was just him. In 1221 he had eleven. Over more than ten years he hadn't made many followers. This book taught me that Francis not only gave up his fortune but he firmly believed in being poor. Not for one second would he have thought that being rich would have helped him more. From his point of view he had all he needed with him. This book taught me that people made fun of him for what he did. How could you make fun of someone that is doing such a great deed? He wasn't hurting anyone. He was just helping people. This book taught me that he made more than a Franciscan order. He also made an order for women and for lay people. His teachings were for all peopl e, and not only religious people. I liked this book because it got deep down into St. Francis' life and showed all of the good points. It sends out a good message to all people that read the book. I didn't like the book because it had a lot of stories that made the book kind of boring. They talked too much about rules instead of talking about what he did. The book was also to my liking because they used more action than normal biographies do. Normal biographies are usually all facts. This one had some stories and some neat quotes. St. Francis was a great man that teaches us a great lesson in courage. He gave up all that he had to just to help other people. These days that is very rare. People just don't want to follow in his example anymore. All Catholics should imitate his teachings. Bibliography The book mentioned at top of report

Territorial Identity essays

Territorial Identity essays Territorial identity is a feeling that have in common a group of people (territorial community), which is a clear definition of their territory. In fact, people don not relate themselves to a territory, but to its institutions, economic system, goals, and its destiny. The Territorial identity has two forces that are contradictory. The first one is the power to unify, while the second is the power to divide. It is the Nationalism or territorial identity that unified the German territory, which was initially divided into several politically and economically independent regions like Prussia and Bavaria. Fortunately, the leader of Prussia, Bismarck tried to indoctrinate the Germans with a national feeling. Although Bismarck could have had purely personal reasons (extending his rule and power), he is regarded in Germany as a hero and a successful leader. This strategy is still used by modern nation-states trough ideological state apparatus like flags, money, stamps, schools textbooks, and national anthems. In Morocco, in 1975, the king Hassan II organized the green walk, la marche verte. This walk was widely supported by the Moroccans because of this feeling that is territorial identity. In Morocco, Nationalism was used to unify Moroccans under the rule of the king Hassan the second. If Nationalism were used only to unify, I would have supported it unconditionally. As Dochacek stated : a territorial nation state is still considered a more efficient instrument than any alternative for coping with mens collective problems: it protects them against external dangers (or so they believe); maintains the internal order, and, taking up the collective challenges of modern economy and technology... social progress. In some cases, the territorial identity uses its other force, which the capability to divide. To better illustrate this case, I would state the example of Basque nationalists that aggreg ...

What are global imbalances Did they cause the 2008 crisis Essay

What are global imbalances Did they cause the 2008 crisis - Essay Example Some researchers note that the global imbalances did play a critical role in the 2008 crisis. On the other hand, other researchers note that the global imbalances had little to do with the 2008 crisis. In essence, the economic research paper seeks to demonstrate that global imbalances did not cause the 2008 crisis. It is noteworthy that there were global imbalances between the U.S economy (deficit nation or country) and the Southeast Asian and oil-exporting, as well as European nations (Superavit nations). In the course of understanding the connection between the global imbalances and the 2008 crisis, it is ideal to note the influence of the other economies on the economy of the U.S. In the first instance, it is critical to note that the current surpluses were available in the U.S. financial markets (Caballero et al., 2009). The outcome of the current surpluses was evident in the pushing down of the long-term interest rates, thus the potentiality and ability to promote, as well as engage a credit boom and the real estate bubble. Moreover, there was substantial or significant increase in the risks of the size of the economy involved in the global imbalances, as a sever correction could have had negative implications for the global economy. In the process of evaluating this relationship between global imbalances and the financial crisis, it is critical to assess the implications of two pre-crisis perspectives (Dooley, Folkerts†Landau, & Garber, 2009). First, it is ideal to concentrate on the assessment of the new paradigm. According to this perception, global imbalances provide a new type of global equilibrium which could undergo substantive maintenance over time without necessarily ending in crisis. One of the approaches towards maintenance of the global equilibrium was saving glut rather than the implementation of any policy intervention (Nier

Conflict of Interest Becomes Key Issue in Public Sector Research Paper

Conflict of Interest Becomes Key Issue in Public Sector - Research Paper Example Conflict of Interest becomes a key issue in Public Sector. Chapter 7 Title 59 of the Idaho State’s Code specifically states the conflict of interest occurs when any official or administrative action, decision or recommendation by any person in relation to ones’ official duty as a public officer that would generate economic gain of the person or member of the public officer’s family members, or a business owned, whether partially or wholly, by the public officer. The code specifically states that the public officer shall not use one’s office to enrich oneself. For example, the police officer shall not receive money in exchange for not giving a parking ticket. The judge shall not receive gifts in exchange for winning a case filed under the judge’s courtroom. In addition, the fireman shall not receive cash in exchange for prioritizing the saving of one’s home over the other homes in the community. Likewise, the government construction engineer s hall not receive cash or other gifts from the suppliers in exchange for winning a government contract. (http://www.boisestate.edu/policy/policy_docs/7080_ethicsingovernmentconflictofinterest.pdf) Exceptions to the Conflict of Interest Rule. However, there are exceptions that would prevent the public officer’s action or inaction from being classified as conflict of Interest. One example is when the law requires the public officer to pursue the action or inaction. ... ic officer’s legal salaries, wages, and other benefits) on the public officer as that of a substantial group of persons engaging in the same profession, trade, or occupation. Further, the public officer can act or not act on any transaction if the public officer or any member of his family is a director, owner, officer, or partner employee owns stocks in the benefiting organization amounting to $ 5,000 or less. Lastly, another example is when the public officer’s action or inaction in relation tax imposition will have the same effect on the public officer and the general public. (http://www.boisestate.edu/policy/policy_docs/7080_ethicsingovernmentconflictofinterest.pdf) Ethics in Government. All government employees must comply with government ethics policies. The †¦ states that a public officer who is a noncareer officer or employee working on a government position with the rank of GS-15 or the General Schedule, or if not found under the General Schedule, has a ba sic salary rate equal to or more than 120 percent of the minimum rate of basic pay for a GS- 15 of the General Schedule, in any one accounting year, should not receive outside remuneration exceeding fifteen percent of the annual basic pay for level II of the Executive Schedule under Section 5313 Title 5 of the United States Code starting January 1, 1978. Likewise, the law allows the public’s giving of charitable institution on behalf of the public officer provided the amount is equal to $2,000 or less in any given accounting year. However, the public’s giving of charitable contributions to any charitable organization where the public officer or any of his family members will have economic gain, whether directly or indirectly. (http://www.library.ca.gov/crb/98/02/98002.pdf) Further, the same website

MRP3 Essay Example | Topics and Well Written Essays - 750 words

MRP3 - Essay Example (ii) On the other hand, the fact those most male students often engage in Binge drinking leads to higher negative responses being expected. This leads to the findings that more male students like Binge drinking. Crego, A. et.at (2009). Binge SDrinking Affects Attentional and Visual Working Memory Processing in Young University Students. Alcoholism: Clinical and Experimental Research, Vol. 33(11), p. 1970 – 1879. Labrie, J.; Pedersen, E.; Tobyf, L. & Lane, B. (2006). Heads Up! A Nested Intervention With FreshMen Male College Students and the Broader Campus Community to Promote Responsible Drinking. Journal of American College Health, Vol. 54(5), p. 301 – 304. *LaBrie, J. W et al. (2011). Protective behavioral strategies mediate the effect of drinking motives on alcohol use among heavy drinking college students: Gender and race differences. Addictive Behaviors, Vol. 36(4), p. 354 – 361. Felicia, D.S.; Jack, D.; Francis, D.K. & Mark, G.S. (2005). Binge Drinking and Alcohol-Related Problems Among Community College Students: Implications for Prevention Policy, Journal of American College Health, Vol.54 (3), p.137 -141 Kristins, V. et al. (2004). Binge Drinking in Female College Students: The Association of Physical Activity, Weight Concern and Depressive Symptoms. Journal of American College health, Vol.53 (3), p.133 –

Evaluation of Healthcare Practice

Evaluation of Healthcare Practice Lauren Lovett   In this portfolio the author will talk about the work practice organisation in terms of status and size in relation to the Irish economy and the world economy if it is applicable. The author will also summarize the work practice organisations structure, main aims and overall objectives. They will determine the organisations culture and values as demonstrated by the management practice and staff client engagement. The author will touch on the key factors that impact on the work practice organisation and give a review on the impact of relevant government policy on the work practice organisation. Another thing the author will do is to assess id social or ethical issues have affected the work practice organisation or may impact in the future, they will also comment on any impact to the work practice organisation in relation to economic and population shifts. Health safety and welfare as well as employment and equality were also covered. The author also explained the internal and the external policies. Portfolio The work place that the author done their experience in was in Saggart, Co. Dublin, the facility itself was very beautiful and well kept. There were 62 beds in the nursing home and two double rooms for couples. The nursing home is a private residential setting and it deals mainly with end of life care and the social understanding of clients, It is a highly recommended nursing home. This nursing home differs from other nursing homes because it is private, meaning that it is more expensive but the quality of care in the authors opinion is more evident as it is a small enough facility. The nursing home is a two story building that includes two dining rooms. There are 42 bedrooms downstairs and the rest of the bedrooms are upstairs, the bedrooms that are upstairs are mainly to accommodate people who have life limiting illnesses. Each bedroom in the nursing home has its own private bathroom so that the clients can feel at home, the bedrooms are quite big and they consist of a bed, bedside table, locker and a wardrobe. The clients also have safes in their bedroom if they would like to put anything in just so that they can feel safer in the environment.   In comparison to other private nursing homes the author feels as though it is an amazing facility as it is only a year open. From research the author has found there to be many problems with other private nursing homes according to the HIQA reports, the author also got information from their peers regarding the quality of care that was being delivered in the nursing homes that they were doing their work practic e in and the author feels as though the nursing home they have been doing their work practice in has a lot more to offer. The private sector is not a very large part o the community in Ireland and people would be much more inclined to go public regarding their healthcare as it is cheaper and the finances are managed by the government instead of just one person or a number of people controlling all of the finances. The author thinks that the public would benefit more from the private sector, although more expensive. There are many different reasons from this but the main one being the quality of care that is given, and being able to be a part of an organisation that can make their own decisions regarding the welfare of their company. The nursing homes support scheme is a way that the funding can be helped for people who need long term care in a nursing home and it allows them to go private and the government will fund the cost, although it is not an easy list to get on the author thinks that it is a great improvement. To be a HCA you need the equivalent of a QQI level 5 in healthcare, this entails having 8 modules completed successfully as well as having manual handling, first aid, end of life care and patient handling courses completed. Most nursing homes/ hospitals may ask that more qualifications be acquired, for example training in dementia. Portfolio The nursing home the author completed their work experience in had their own personalised mission statement. The ethos at Millbrook manor nursing home is to provide our residents with the highest level of quality of life that is achievable. The nursing home makes it very clear that respect and dignity are the most important things that they have to offer and they make it clear that each client will be treated as a member of their own family would be. The nursing home is committed to working closely with each and every resident, and ensuring that their individual needs are met. The ideal situation would be to create an environment that feels just like home within a safe environment. They focus on promoting the independence of their residence, personally, medically, psychologically, socially and spiritually by continuing to lead their own everyday life within their own capabilities. Our values What we do is important. We respect, support and strive to improve the communities we serve. We are honest, fair and ethical in everything we do. We recognise and appreciate the individual in all of our residents and staff. We accept responsibility for our actions. We make life and work meaningful and enjoyable for all. Portfolio Evaluate the impact of globalisation and new technology and science on the work practice organisation. Globalisation in the nursing home is a massive thing, there are many different cultures that are mixed into the one community and although some residents are traditional and do not agree with this there has never been a problem regarding the social acceptance or treatment as both residents and staff and mixed cultures. The service that is provided in the nursing home is provided in other places around the world that would accommodate for Irish people Technology is progressing very fast within the healthcare community, in nursing homes there is now a system app called V-care which allows the staff to click into profiles of each client and tick in boxes to ensure that they have been assisted. This has also helped with the time frame that healthcare professionals have to keep to within work, it has helped with deadlines and it also allows other carers to see if a person has been assisted or not. In the nursing home that the author was completing their work experience in they did not hear of any new scientific advancement. The impact that the recent recession has not really impacted the nursing home at all in relation to funds as it is not on a public sector, there are also schemes in place to allow for the clients to be able to afford a bedroom in the nursing home, despite the recession it was agreed that these funds would not be cut at all. The government, although reluctant to fund any schemes that may involve the private healthcare sector. There are multi nationalities as part of the staff as well as the clients, Most of the staff in the work place are from another culture or have different religious view than some of the patients, this does not seem to cause any problems as the staff respect the wishes of the patients and vice versa. Discrimination is not a problem within the work place as everybody respects each other and the main purpose of the nursing home is to show respect and promote social interaction, this helps with a lot of patients who may not enjoy company of others as it is required that they be up and not in bed all day, this does not help the patients in any way. Portfolio The point of health and safety is to ensure that; Secures improve the safety, health and welfare of people at work. The requirements for the control of safety are met and reached within the work place. The people in charge (management) ensure that everything possible is done to achieve solutions and that the regulations are met. The roles and responsibilities of employers and employees are regarded as proper. Safety statements are statements that are to be filled out, they must list all of the control measure that are to be taken and how to avoid hazards, the people who are responsible for implementing and maintaining these measures must be named. It must also contain plans to deal with emergencies or serious/imminent risk cases, the HCA must also list the names of each of the safety representatives. Conclusion In this portfolio the author has talked about the work practice organisation in terms of status and size in relation to the Irish economy. The author has also summarised the work practice organisations structure, main aims and their overall objectives. They will determine the organisations culture and values as demonstrated by the management practice and staff client engagement. The author has touched on the key factors that impact on the work practice organisation and gave a review on the impact of relevant government policy on the work practice organisation. Another thing the author has done is assess if the social or ethical issues have affected the work practice organisation or may impact in the future, they have also commented on any impact to the work practice organisation in relation to economic and population shifts. Health safety and welfare at work as well as employment equality were also covered. The author has also explained the internal and the external policies.

Globalization and Regional Institutions Essay examples -- international

In the field of human rights, the issues surrounding globalization are widely debated. Some argue that globalization is a scourge that destroys the unique and multifaceted cultures of the world; while others argue that it spreads universal ideals, such as the concept of human rights. Regional organizations fit into the idea of globalization by creating unifying ties between nations; sharing values, trade, and promoting a strengthened identity. The two most well-known and influential regional organizations are the European Union (EU), and the North American Free Trade Agreement (NAFTA). While these two are the largest, they inspired many smaller organizations; a process which has increased the liberalization of international trade (Ardalan, 2). Regional organizations are distinct from the ideas of a supranational government or the formation of a nation-state, although common policies may be implemented through the enforcement of treaties; each state ultimately maintains governmental control (Ardalan, 5). Regional organizations, refers to organizations that extend across regional areas, they often have strong ties to political and economic areas, and can influence the member states within their boundaries. Globalization denotes both a process and an outcome, created by the sharing of values and technological advances shared internationally. Relationships between member-states are enhanced, such as by the advent of a common currency, such as 18 states of the European Union that use the Euro (European Commission). Values are spread throughout regional organizations, once again we can look to the European Union, to see how socialized schooling once found in some member countries was dissolved to conform to the desired standard, ... ...peace operations. Global Governance, 19(3), 377+. Retrieved from http://go.galegroup.com.libproxy.wlu.ca/ps/i.do?id=GALE%7CA341129378&v=2. 1&u=wate18005&it=r&p=AONE&sw=w&asid=7ba9d7d00b335ed7392305169958 593b Legler, T. F. (2012). The shifting sands of regional governance: the case of Inter-American democracy promotion. Politics & Policy, 40(5), 848+. Retrieved from http://go.galegroup.com.libproxy.wlu.ca/ps/i.do?id=GALE%7CA309727752&v=2.1&u= wate18005&it=r&p=AONE&sw=w&asid=820ae530c5fee2f671440f99e21dbb46 Nagheli, S., Nagheli, E., & Sadeghi, B. (2013). The impact of foreign direct investment and regional integration on poverty reduction case study: D8 countries. Advances in Environmental Biology, 1412+. Retrieved from: http://go.galegroup.com.libproxy.wlu.ca/ps/i.do?id=GALE%7CA347003716&v=2.1&u= wate18005&it=r&p=AONE&sw=w&asid=c7dfc8771eaf17febe13d068035b0240 Globalization and Regional Institutions Essay examples -- international In the field of human rights, the issues surrounding globalization are widely debated. Some argue that globalization is a scourge that destroys the unique and multifaceted cultures of the world; while others argue that it spreads universal ideals, such as the concept of human rights. Regional organizations fit into the idea of globalization by creating unifying ties between nations; sharing values, trade, and promoting a strengthened identity. The two most well-known and influential regional organizations are the European Union (EU), and the North American Free Trade Agreement (NAFTA). While these two are the largest, they inspired many smaller organizations; a process which has increased the liberalization of international trade (Ardalan, 2). Regional organizations are distinct from the ideas of a supranational government or the formation of a nation-state, although common policies may be implemented through the enforcement of treaties; each state ultimately maintains governmental control (Ardalan, 5). Regional organizations, refers to organizations that extend across regional areas, they often have strong ties to political and economic areas, and can influence the member states within their boundaries. Globalization denotes both a process and an outcome, created by the sharing of values and technological advances shared internationally. Relationships between member-states are enhanced, such as by the advent of a common currency, such as 18 states of the European Union that use the Euro (European Commission). Values are spread throughout regional organizations, once again we can look to the European Union, to see how socialized schooling once found in some member countries was dissolved to conform to the desired standard, ... ...peace operations. Global Governance, 19(3), 377+. Retrieved from http://go.galegroup.com.libproxy.wlu.ca/ps/i.do?id=GALE%7CA341129378&v=2. 1&u=wate18005&it=r&p=AONE&sw=w&asid=7ba9d7d00b335ed7392305169958 593b Legler, T. F. (2012). The shifting sands of regional governance: the case of Inter-American democracy promotion. Politics & Policy, 40(5), 848+. Retrieved from http://go.galegroup.com.libproxy.wlu.ca/ps/i.do?id=GALE%7CA309727752&v=2.1&u= wate18005&it=r&p=AONE&sw=w&asid=820ae530c5fee2f671440f99e21dbb46 Nagheli, S., Nagheli, E., & Sadeghi, B. (2013). The impact of foreign direct investment and regional integration on poverty reduction case study: D8 countries. Advances in Environmental Biology, 1412+. Retrieved from: http://go.galegroup.com.libproxy.wlu.ca/ps/i.do?id=GALE%7CA347003716&v=2.1&u= wate18005&it=r&p=AONE&sw=w&asid=c7dfc8771eaf17febe13d068035b0240

Store Layout and Design

Chapter 13 – Store Layout and Design I. Introduction to Store Layout Management. Retailers can use the retail store itself to initiate and continue their relationship with customers. A. The store itself (e. g. , its layout) has the potential to overcome many of the negative attitudes/emotions customers may carry as they enter a retailer’s store. 1. 2. In fact, no other variable in the retailing mix influences the consumer's initial perception as much as the retailer's store itself. The two primary objectives around which all activities, functions, and goals in the store revolve are store image and sales productivity.Store image is the overall perception the consumer has of the store’s environment. b. Space productivity represents how effectively the retailer utilizes its space and is usually measured by sales per square foot of selling space or gross margin dollars per square foot of selling space. In cyberspace, retailers must be concerned with the format of the entire website. In order to drive repeat visits and encourage consumer purchasing on one’s web site, the e-tailer should: a. b. Keep content current. Make the site easy and enjoyable to use. c.Structure an online community where consumers can interact with one another or contribute to the site’s content. B. Elements of the Store Environment – The successful retailer will place a heavy emphasis on designing their physical facilities so as to enhance the retailer’s overall image and increase its productivity. The elements that should be considered are: a. POS signage. b. c. Visual Communications – Retail identity, graphics, and Store Planning – Space allocation, layout, and circulation. Store Design – Exterior design, ambiance, and lighting. election, merchandise a. 3. d. Merchandising – Fixture presentation, and visual merchandising. C. The two primary objectives of creating the desired store image and increasing space producti vity correspond to the general mission of all retailers, which is to get consumers into the store (traffic) and influence them to buy merchandise once inside (conversion rate) while operating in the most efficient manner possible (operating efficiency). The store planner must constantly balance these objectives, as they are sometimes at odds. 1.Developing a Store Image – the ability to create and change image through the store environment becomes more important every day as consumers’ time poverty increases. 2. Increasing Space Productivity – a goal summarized in a simple but powerful truism of retailing: â€Å"The more merchandise customers are exposed to, the more they tend to buy. † To enhance space productivity, retailers must incorporate planning, merchandising, and design strategies that minimize shrinkage (the loss of merchandise through theft, loss, and damage). II. Store Planning.Store planning is the development of floor plans, which indicate wh ere merchandise and customer service departments are located, how customers circulate through the store, and how much space is dedicated to each department. A. Allocating Space – the starting point of store planning is determining how the available store space will be allocated to various departments, based on mathematical calculations of the returns generated by different types of merchandise. 1. Types of Space Needed – there are five basic types of space in a store: a. . The back room includes the receiving area to process arriving inventories and the stockroom to store surplus merchandise. Offices and other functional spaces include a break room for associates, a training room, offices for the store manager and assistant managers, a cash office, bathroom facilities for both customers and employees, and perhaps other areas. The amount of space dedicated to aisles, service areas, and other nonselling areas can be significant, perhaps 15 percent or more of the entire s pace.While the store planner always attempts to minimize the amount of nonselling space, customer service is an equally important part of a store and should not be short-changed. The floor merchandise space holds many types of fixtures used to display merchandise. The walls are one of the most important elements of a retail store. They serve as fixtures holding tremendous amounts of merchandise, as well as serving as a visual backdrop for the merchandise on the floor. c. d. e. 2.Space Allocation Planning – to determine the most productive allocation of space, the store planner must analyze the productivity and profitability of various categories of merchandise. There are two situations where this is evident: planning a new store and revising the space allocation of an existing store. a. Improving Space Productivity in Existing Stores – When a retailer has been in business for some time, it can develop a sales history on which to evaluate merchandise performance, refine space allocations, and enhance space productivity.Various quantitative measures, such as the space productivity index, can be used to develop a more productive space allocation. Space Allocation for a New Store – When a retailer is creating a new store format, it bases space allocation on industry standards, previous experience b. with similar formats, or more frequently, the space required to carry the number of items specified by the buyers. B. Circulation – there are four basic types of circulation patterns in use today. Shoppers have been trained to associate certain circulation patterns with different types of stores. . 2. 3. Free Flow, the simplest type of store layout, is a type of store layout in which fixtures and merchandise are grouped into free-flowing patterns on the sales floor. Grid Layout is another type of store layout in which counters and fixtures are placed in long rows or â€Å"runs,† usually at right angles, throughout the store. Loop Layo ut is a type of store layout in which a major customer aisle begins at the entrance, loops through the store – usually in the shape of a circle, square, or rectangle – and then returns the customer to the front of the store.Spine Layout is a type of store layout in which a single main aisle runs from the front to the back of the store, transporting customers in both directions, and where on either side of this spine, merchandise departments using either a free-flow or grid pattern branch off toward the back and side walls. 4. C. Shrinkage Prevention. When planning stores, the prevention of shrinkage due to theft, damage, and loss must be considered. Some layouts will minimize vulnerability to shoplifters by increasing the visibility of the merchandise. III. Planning Fixtures and Merchandise Presentation.In the â€Å"theater† of retailing, there are two basic types of merchandise presentation: visual merchandising displays which are analogous to the props which s et scenes and serve as backdrops; and on-shelf merchandising which represents â€Å"the stars of the performance†. A. Fixture Types fall into three basic categories: 1. Hardline Fixtures. The workhorse fixture in most hardline departments is the gondola. The gondola can hold a wide variety of merchandise — in fact, virtually all hardlines — by means of hardware hung from the vertical spine.Tables, large bins, and flat-base decks are used to display bulk quantities of merchandise when the retailer wants to make a high-value statement. Softline Fixtures. A large array of fixtures have been developed to accommodate the special needs of softlines, which often are hung on hangers. The four-way feature rack and the round rack are two of the fixtures most heavily used today. The round rack is known as a bulk or capacity fixture, and the four-way rack is considered a feature fixture, because it presents merchandise in a manner, which features certain characteristics of the merchandise (such as color, shape, or style).Wall Fixtures. The last type of fixture are those designed to be hung on the wall. To make a plain wall merchandisable, it is usually covered with a vertical skin that is fitted with vertical columns of notches similar to that on the gondola, into which a variety of hardware can be inserted. Shelves, peghooks, bins, baskets, and even hanger bars can be fitted into wall systems. 2. 3. B. Merchandise Presentation Planning – With all the various types of fixtures available, there is an endless variety of ways to merchandise product. . The methods of merchandise presentation include the following: a. Shelving – The majority of merchandise is placed on shelves that are inserted into gondolas or wall systems. Shelving is a flexible, easy-to-maintain merchandising method. Hanging – Apparel on hangers can be hung from softlines fixtures such as round racks and four-way racks, or from bars installed on gondolas or wall sys tems. Pegging – Small merchandise can be hung from peghooks, which are small rods inserted into gondolas or wall systems.Used in both softlines and hardlines, pegging gives a neat, orderly appearance, but can be labor intensive to display and maintain. Folding – Higher-margin or large, unwieldy softlines merchandise can be folded and then stacked onto shelves or placed on tables. This can create a high-fashion image, such as when bath towels are taken off peghooks and neatly folded and stacked high up the wall. Stacking – Large hardline merchandise can be stacked on shelves, the base decks of gondolas, or â€Å"flats,† which are platforms placed directly on the floor.Stacking is easily maintained and gives an image of high volume and low price. Dumping – Large quantities of small merchandise can be dumped in bins or baskets inserted into gondolas or wall systems. This method can be used in softlines (socks, wash cloths) or hardlines (batteries, can dy), and creates a high-volume, low-cost image. b. c. d. e. f. 2. Different merchandising methods can strongly influence our buying habits and cause us to purchase more. There is a certain psychology of merchandise presentation. . Value/Fashion Image – One of merchandising's most important psychological effects is its ability to foster an image in the customer's mind of how trendy, exclusive, pricey, or value oriented the merchandise is. Angles and Sightlines – Research has shown that as customers move through a retail store, they view the store at approximately 45 degree angles from the path of travel, so merchandise placed at 45 degree angles to the aisle has better visibility.Vertical Color Blocking – To be most effective, merchandise should be displayed in vertical bands of color wherever possible, so that customers are exposed to a greater number of SKUs. b. c. C. Selecting the Proper Fixture and Merchandise Presentation Methods – In selecting which fixtures and merchandising methods to use, a good guideline is to match the fixture to the merchandise, not the merchandise to the fixture. This means you should only use fixtures hat are sensitive to the nature of the merchandise, but all too often, retailers are forced to put merchandise on the wrong fixture. D. Visual Merchandising is the artistic display of merchandise and theatrical props used as scene-setting decoration in the store. Visuals don't always include merchandise – they may just be interesting displays of items somehow related to the merchandise offering or to a mood the retailer wishes to create. IV. Store Design – encompasses both the exterior and the interior of the store.There are literally hundreds of details in a store's design, and all must work together to create the desired store ambiance, which is the overall feeling or mood projected by a store through its aesthetic appeal to the human senses. A. Storefront Design. If the retail store can be compared to a book, then the storefront or store exterior is like the book cover. It must be noticeable, easily identified by passing motorists or mall shoppers, memorable, clearly identify the name and general market positioning of the store, and give some hint as to the merchandise inside.Interior Design can be broken into architectural elements and design finishes, and encompasses floorcoverings, walls, and ceilings. Lighting is one of the most important, though often overlooked, elements in a successful store design. Retailers learned that different types and levels of lighting can have a significant impact on sales. Sounds and Smells: Total Sensory Marketing. Research has shown that senses other than sight can be very important. Many retailers are beginning to engineer the sounds and smells in their stores.B. C. D. V. Visual Communications. Visual communications includes in-store signage and graphics. When carefully balanced with personal service, visual communications, with i ts reliability and low cost, can create an effective selling environment and is therefore an important tool in the store designer's toolbox. A. Name, Logo, and Retail Identity. The first and most visible element in a comprehensive visual communications program is the retailer's identity, composed of the store name, logo mark, and supporting visual elements.The name and logo must be catchy, memorable, and most of all, reflective of the retailer's merchandising mission. Institutional Signage. Once inside the store, the first level of visual communications is known as institutional signage, or signage that describes the merchandising mission, customer service policies, and other messages on behalf of the retail institution. Directional, Departmental, and Category Signage serve as the next level of organizational signage. These signs help guide the shopper through the shopping trip and assist in locating specific departments of interest.B. C. D. Point-of-Sale (POS) Signage. The next lev el of signage is even smaller, placed closer to the merchandise, and known as point-of-sale signage, or POS signage. POS signage is intended to give details about specific merchandise items and is usually affixed directly to fixtures. E. Lifestyle Graphics. Many stores incorporate large graphic panels showing so-called lifestyle images in important departments. These photo images portray either the merchandise, often as it is being used, or images of related items or models that convey an image conducive to buying the product.

20 Essay Topics on Affluenza The Best Social Psychology Topic

20 Essay Topics on Affluenza The Best Social Psychology Topic The task of writing successfully on any subject matter, regardless of how difficult or technical it might be, depends on your understanding of the subject matter in question as well as your choice of a topic to work on. This happens to be the case for writing essays on social psychology and influenza. Therefore, before providing some of much needed help in choosing a social psychology essay topic on affluenza, here is a brief description of affluenza and the psychology behind it. The word affluenza has derived from the words influenza and affluence. Psychologists describe affluenza as psychological conditions were an unhealthy attachment to wealth affecting an individual’s decision making abilities and his or her emotional intelligence. There are currently multiple studies conducted on the subject of affluenza and these researches have brought out facts that must be included in your essay. Understanding the importance of facts in buttressing your points, we have provided you with 10 facts for a compare and contrast essay on social psychology and affluenza that can be used in developing social psychology essay topics on affluenza in a previous article you must consider reading. 20 essay topics on the social psychology of affluenza: Understanding Affluenza and Its Psychological Effects on Society Affluenza and its Harmful Effects on the Human Psyche Affluenza in the Developed World: An Unhealthy Fascination with Wealth Are Wealthier Regions More Susceptible to Affluenza? Scrutinizing Affluenza and Its Effects on Humans Affluenza: A Real Psychological Problem or a Farce The Consumerism Theory and Affluenza Diagnosis The Role of the Media in Perpetuating an Unhealthy Consumer Culture Pursuing the American Dream in Relation to Affluenza Is Affluenza a Contagious Psychological Condition? Societies Pressures Contributing to Affluenza Rehabilitation and Affluenza: A Working Theory Social Psychology Challenges: Diagnosing and Curing Affluenza Human Errors and the Role Affluenza Plays The Illusion of Success and Reduced Empathy in Wealthy Citizens Fighting Depression through an Understanding of Affluenza Studying the Correlation between Affluenza, Substance Abuse and Addiction Does Affluenza Truly Reduce the Ability to Empathize Discussing Affluenza’s Ability to Cloud Moral Judgment and Decision Making Scrutinizing the Difficulties Associated with Diagnosing Affluenza These are some of the topics you can consider choosing from when tasked with drafting a social psychology essay topic on affluenza. All of these topics focus on the social effects of affluenza, its diagnosis and treatment and how it is perceived by members of the public. As stated earlier, all of these topics will rely heavily on the use of facts to send you message across and you should consider reading up the ‘facts guides’ provided for this essay. Lastly, we intend to lead by example and this will be done using a sample essay with its topic chosen from one of the 20 listed above. This written essay should serve as a guide on how to introduce your topic, develop its body and write a good conclusion covering social psychology on affluenza. Sample Compare and Contrast Essay Affluenza in the Developed World: An Unhealthy Fascination with Wealth The western world has always been fascinated with the lifestyle of the wealthy and this is why programs and movies about wealth tend to attract more viewership than any others. Sadly, social psychology studies have begun to show that this fascination is unhealthy and may have far reaching effects on society as well as the mental health status of affluent individuals. These studies led to the coining of the phrase ‘affluenza’ which is a psychological issue that affect the empathy levels, mental health and emotional balance of its sufferers. Affluenza was coined from the words influenza and affluence and it affects both the young and adult mind in equal measures. There has been a lot of research done to diagnose affluenza and understand its effects on society and one of the results found was that this condition was prevalent in the developed world. Certain triggers have been identified as the reason for affluenza’s polarity in the developed world and some of these include the belief in the ‘American Dream’ concept, as well as the media’s constant glorification of the lifestyle of the rich and famous. These triggers make people constantly work to achieve more wealth while putting everything else on hold, only to discover that acquired wealth did not provide the feelings they have dreamt off.   This then leads to disenchantment and the feeling of unworthiness which are tell-tale signs of affluenza. In more advanced cases, affluenza then leads to depression and a lack of empathy for the average man thereby destroying the fabrics of peaceful co-existence. The pursuit of happiness has also led to other harmful behavioral patterns such as addiction or substance abuse among wealthy individuals. A study focused on high school students’ buttresses this fact for it found out that high school students with wealthy backgrounds tended to keep to themselves and were out of touch with reality. This social disconnect makes the children either act out or turn to substance abuse for companionship. The study also covered affluenza in adults, and it showed that wealthy individuals consumed 27% more alcohol than the less affluent and according to the study, this percentage had nothing to do with the ability of both parties to purchase alcohol. Therefore, affluenza is a psychological situation that affects both the young and old in exactly the same way. The social disconnect and lack of empathy exhibited by people suffering from affluenza can harm our community in diverse ways as the wealthy become more isolated from reality and the general state of life. The lack of emotion shown on the plight of the poor or pushing their needs under the rug can lead to the poor lashing out as seen from the movement to occupy Wall Street. In conclusion, it is important to note that there are several ways to contain affluenza such as the use of rehabilitative techniques but first, society must recognise these issues before it can successfully be dealt with. Here, we come to the end of the essay on social psychology and affluenza. We hope this provides you with a template on how to draft yours using one of the topics above to provide a direction. You can also learn more on how to strike a good compare and contrast essay on social psychology and affluenza by reading the last article in this series. References: Mark, H. (2010). Religious Groups and Affluenza: Further Exploration of the TV-Materialism Link. http://trace.tennessee.edu/cgi/viewcontent.cgi?article=1001context=utk_jourpubs Manchiraju, S. (2013). Materialism in Consumer Behaviour and Marketing managementmarketing.ro/pdf/articole/315.pdf Ahuvia, A. (2008). If Money doesn’t Make Us Happy, Why Do We Act as if it Does?†, Journal of Economic Psychology, Vol. 29, No. 4, pp. 491-507. Chang, L. Arkin, M. (2002). Materialism as an Attempt to Cope with Uncertainty, Psychology and Marketing, Vol. 19, No. 5, pp. 389-406. Kasser, T. (2002). The High Price of Materialism, MIT Press, Cambridge. Martin, W. (2008). Paradoxes of Happiness, Journal of Happiness Studies, Vol. 9, No. 2, pp. 171-184. O’Neill, J. (1997). The Gilded Ghetto: The Psychology of Affluence, The Affluenza Project, Milwaukee.

The Leaning Tower of Pisa Gets a Face Lift essays

The Leaning Tower of Pisa Gets a Face Lift essays The Leaning Tower of Pisa is known throughout the world for its tilt. Since this slanted building began sinking during its second phase of building, people have been trying to fix it. The article, "[The] Leaning Tower of Pisa Gets a Face-Lift", shows the latest plan. There are three major parts to the new renovation. First the history of the building and past attempts, next the plans and how they are being carried out, and the opposition to the committee. The building of this structure began on August 9, 1173. It was not finished until approximately 200 years later. The first phase of construction built the first three floors. This phase took place between 1173 and 1178. The next phase, completed the fourth, fifth, sixth, and seventh floors. This phase took place between 1272 and 1278. During this time period, one side of the Tower of Pisa began to sink. This is how it got its name the "leaning" Tower of Pisa. The next phase started around 1350 and placed the bell tower on top. This was the eighth and final layer of the building. This stage was completed roughly ten years later. The "final phase", as the article refers to the renovation stage, started on January 11the and is expected to be completed by spring 2001. The history of this particular building is full of both successes and failures. Since the building started sinking, many committees have been formed to straighten out this building. Some helped, but some only seemed to make the problem worse. A total of sixteen different committees have seen to this project. In 1995 "Black Saturday" happened. This was when one of the committees decisions was to freeze the ground with liquid nitrogen. It turned out to be a big mistake. Not only did it not improve the upright position of the building, but it also undid and inch of the previous improvements. The latest committee has been given "total autonomy in the decision-making process." In other words, they don't have to go throug...

Theory and Ideology Essay Example | Topics and Well Written Essays - 750 words

Theory and Ideology - Essay Example Thus, preventing Iran from creating and improving more machines must be done. It was during February 9, 2003 exactly at Natanz where the programs and efforts building of sophisticated facilities were revealed. There were also other cities where the construction and formation of uranium were found (Sahimi, 2003). When President Mohammad Khatami disclosed and revealed the information regarding Iran’s nuclear program, and the existence of Natanz facilities on the television, Dr. Mohammad El Baradei, the head of International Atomic Energy Agency (IAEA) together with a team of inspectors, visited Iraq in February. The team was surprised with Iran’s high-tech devices; nuclear weapons and other instruments for mass destruction were numerous in number. This made IAEA furnish an ultimatum for Iran to reveal all the details of its nuclear activities. What made Iran’s nuclear program the center of attention to many countries was the February announcement. In addition, Unit ed States, the European Union, Russia, and Japan have been maintaining ‘closer look’ on Iran’s nuclear activities; they expressed strong demand that Iran should disclose all the information pertaining to nuclear weapons. The EU then was negotiating with Iran economic and cultural agreements, while Japan was looking after an oil agreement with Iran (Sahimi, 2003).Though United States and other allies have always been given the chance to participate with the development with Iran’s nuclear programs and to produce high class of nuclear weapons and reactors, yet they always refused--they were not certain that Iran really need nuclear energy, and use it for protecting its national interest. Last September 2009, a second uranium enrichment facility near the holy of Qom was discovered, leaving U.S and other member states suspicious of the ongoing development of nuclear machines; this revelation just confirmed the West fear that Iran would continue their ‘se cret’ undertakings. In fact, Iran has developed 4000 centrifuges (â€Å"Iran’s Uranium Enrichment,† 2009). However, the Western government has abjured their support to Iran after its nuclear development program was publicized. Consequently, Iran’s nuclear progress has depreciated. In spite the consequence, it was announced that Iran’s Darkhovin project has resumed by the Iranian officials; and a 360-megawatt reactor would be placed in that project (Bruno, 2010). Iran’s Sanction and U.S Ways to Dissuade Iran The United States used a â€Å"sharp† tooth to sanction Iran. It has imposed unilateral economic sanctions on Iran three decades ago. As mentioned earlier, U.S and the IAEA were not certain about the real purpose of nuclear weapons discovered in Iran, hence, the IAEA expressed an â€Å"absence of confidence† to Iran in September 2005. Not only member states of America have the knowledge about Iran’s growing nuclear ac tivity but also the United Nations Security Council. Iran has enough atoms to make a nuclear bomb (Broad & Sanger, 2009). Just December 2006, UN has adopted the first series of resolutions aimed to impose sanctions and punishment on Iran because of its continued manufacture of uranium--which is known to be hazardous and could be developed into nuclear weapons such as bombs and missiles. Resolution 1737 was initiated in order to bar Iran from selling or transferring those discovered sensitive nuclear technology. But on September 2008, another resolution was drafted

Functional, Matrix and Pure Project Organizational Structures Essay

Functional, Matrix and Pure Project Organizational Structures - Essay Example A well-defined organizational structure makes the employees and the managers aware of their roles and responsibilities regarding completion of the missions. Let us now discuss three primary project management organizational structures in order to get a better understanding of the situations in which each of these structures serves best to manage the project teams. Functional Organizational Structure Functional organizational structure is the most commonly used form of structures in which the decision-making authority remains at the top management level and the projects are assigned to the functional units based on the types of the projects. In functional organizational structure, there is the strong concept of subordination and the focus of the management is towards jobs. The function-based jobs, which are similar in nature, are grouped together in such a way that they form a separate department. In functional organizational structure, the employees of each department have a unique s et of roles and responsibilities, which make their duties different from the employees of other departments. For example, the employees of the human resource department perform the tasks of hiring and training, whereas the employees belonging to the operations department deal with different types of business operations, activities, and functions. Some of the main characteristics of the functional organizational structure include a well-defined chain of command, the formation of separate departments, strong concept of subordination, centralized decision-making, concentrated leadership, professional similarities between the employees belonging to any specific department, well-defined progress path for the employees, and clearly defined roles and responsibilities. Along with many considerable benefits, there also exist some negative aspects of the functional organizational structure. Some of the most negative aspects include the bureaucratic style of decision-making, inefficient proble m solving among the employees, lack of client focus, the ineffective flow of communication between any two departments of the company, narrow vision of organizational goals and objectives. The situation where the functional organizational structure can be the best method to manage a project team is one in which increased efficiency of the workforce is required. This type of organizational structure works best in stable work environments where the managers do not change the business strategy or approach towards the completion of mission very frequently. Therefore, if managers of a company need to complete a project by the given deadline without changing the business strategy, functional organizational structure can be the best option because in this situation, employees of all departments are aware of their roles and responsibilities and the hired specialists can share their knowledge and experience for the completion of the projects. Matrix Organizational Structure The matrix organi zational structure is the most commonly used form of organizational structures for the project-based teams. It is basically the merger of functional and pure project organizational structures.